PRIVACY POLICY

Props Privacy Policy

Last updated: December 17th, 2024

1. Arkkeo' contact details

Name: Arkkeo Oy

Business ID: 2367934-3

Correspondence address: Kutomotie 16, 00380 Helsinki

E-mail address: info@arkkeo.com

Arkkeo has appointed a data protection officer who you can reach through the above contact details.

2. Definitions

“Arkkeo” means Arkkeo Oy (Kutomotie 16, 00380 Helsinki, Finland) that operates and develops Props app and manages virtual currency called Props.

“Props App” means the Props mobile application and web service

“Props” means virtual currency called Props.

“User” or “you” means a natural person using the Service.

“Partner” means a retailer or other Arkkeo partner displayed in the Props App whose rewards are available to users through the Service.

3. Name of Personal Data Register

Props Customer Register

4. Purpose of Use and Legal Basis for the Processing of Personal Data

Personal data are processed for the purposes of the administration, maintenance, and improvement of Props App, including potential direct marketing. Personal data are also processed on the basis of purchases and location for the purposes of analyzing the actions taken by customers in the Props App for customer profiling. The profiling carried out by Arkkeo has no legal effects on the customer or any other corresponding material effects.

Providing personal data is a requirement for Arkkeo to be able to provide the Props App to the customer. The processing of personal data is based on the implementation of the agreement between Arkkeo and the customer as well as on Arkkeo's legitimate interest to maintain and develop its service and customer relationships. Arkkeo may also process data to carry out and improve the marketing of services.

5. Contents and Sources of Information of the Register

For example, the following data are collected on customers: email address, first name, last name, gender, date of birth, telephone number, country of residence, city, picture, user ID, password, Props App identifier, location data (if you consent to the processing of your GPS data), payment card data, bank account number, purchase information (including place and time of purchase, goods, and services purchased and the sum of purchase) and information about the device, operating system, and software version used, customer actions in the Props App (e.g. time and frequency of use of the application, IP address), and profiling data based on the customer's purchases, and marketing opt-ins and opt-outs.

Personal data is obtained directly from the customer when the customer registers as a user of Props App.

6. Cookies and use of data in the advertisement

Arkkeo and its partners use technologies such as cookies in our App and on our site for content personalization, advertisement targeting, and traffic analysis.

Arkkeo uses Facebook, Google, and Instagram as advertisement channels and shares certain application usage data with these partners in order to optimize and track the efficiency of advertisement campaigns. Customers can read about these partners’ data policies and prevent or restrict usage of their data at the corresponding partner’s site:

Information about Facebook and Instagram ads:

https://www.facebook.com/about/ads/

Facebook and Instagram ad settings:

https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

Information about Google ads:

https://policies.google.com/technologies/ads?hl=en

Google ad settings:

https://adssettings.google.com/authenticated

7. Regular Disclosure of Personal Data and Transfer of Personal Data Outside the EU and EEA

Arkkeo outsources certain measures relating to the processing of personal data to its reliable service providers, who process personal data on Arkkeo’s behalf in accordance with Arkkeo’s instructions. Arkkeo may also transfer personal data to service providers operating outside the EU and the EEA, for example, as part of the outsourcing of data storage. Countries outside the EU and EEA may not necessarily guarantee the same level of personal data protection as the EU. In such situations, Arkkeo ensures a sufficient level of personal data protection by applying protective measures provided for in data protection legislation to the transfer of personal data, such as the European Commission’s standard contractual clauses or the EU's and USA's Privacy Shield system. More information on the protective measures employed in the transfer of personal data is available on the European Commission's website.

Arkkeo does not disclose Users' personal data to third parties without the User's explicit consent. Arkkeo may share anonymized data with Partners, which may include information related to customer behavior, in such a way that an individual person cannot be identified from the data provided by Arkkeo or the analyses derived from it.

Partners may conduct surveys and studies within the Props App. The Partner is provided with all results from the survey or study they publish, as well as demographic information of responding Users. Arkkeo does not disclose personal data or any additional information that could identify an individual.

Partners may also offer Props in the Props App to Users in exchange for participating in various competitions or providing information. Participation in surveys, studies, or competitions is voluntary.

8. Storage Period of Personal Data

Arkkeo primarily stores personal data for the duration of the customer relationship. After the end of the customer relationship, Arkkeo will store the customer’s personal data to the extent that the personal data are needed to carry out the purposes defined in this privacy policy, to guarantee the legal protection of Arkkeo or the customer or to comply with Arkkeo's statutory obligations.

Arkkeo deletes or anonymizes unnecessary personal data. Users can delete their account and all personal data either by requesting it at support@propspoints.com or from the settings view inside the Props app.

9. Privacy Policy

We use administrative, organizational, and technical safeguards to protect the personal data we collect and process. Access to personal data is only granted if necessary for the processing of data. Access to data is controlled through access rights. Personal data are only stored as long as the customer is a user of the Service. The customer must be at least 13 years old to use the Props App or at least of an age that the legislation of the customer’s country of residence does not require the consent of the customer’s parent or guardian to use the Props App. If the legislation of the customer’s country of residence requires their parent’s or guardian’s consent to use the Props App, the customer must obtain this consent.

10. Customer Rights

Right to access

The customer is entitled to review their personal data stored in Arkkeo’s customer register and to receive a copy of said data.

Right to rectify

The customer also has the right to delete, to have incorrect, incomplete, unnecessary, or outdated personal data we have stored corrected or completed by contacting us.

Right to object

The customer also has the right to object to the processing of their personal data on the grounds relating to their particular situation to the extent that the processing is based on the legitimate interest of Arkkeo or a third party. When objecting to the processing, the customer must provide Arkkeo with the grounds for the objection.

Right to object to direct marketing

The customer may at any time prohibit Arkkeo from using the customer's personal data for direct marketing and profiling related to direct marketing. Following such prohibition, the Props App will function in other respects.

Right to data portability

If certain requirements are met, the customer is entitled to receive their personal data from Arkkeo in a generally used, machine-readable form, as well as the right to transfer their data to another data controller. This right only concerns such personal data provided by the customer to Arkkeo that Arkkeo processes based on the consent of the customer or in order to implement the agreement between Arkkeo and the customer.

Right to restriction of processing

The customer is also entitled to demand that the processing of their personal data be restricted, for example, when the customer has contested the accuracy of their personal data and the consideration of the customer's request and the review of the accuracy of the personal data is pending.

Right to withdraw consent

The customer is entitled to withdraw consent for the processing of their personal data at any time. The withdrawal of the consent does not affect the legality of the processing of personal data carried out based on the consent and before the withdrawal.

Right to file a complaint

If necessary, the customer is also entitled to file a complaint to the supervisory authority in relation to the processing of personal data. The supervisory authority in Finland is the Office of the Data Protection Ombudsman.

How to use your rights

Requests relating to the aforementioned rights must be sent by email to info@propspoints.com or to the following postal address:

Arkkeo Oy

Kutomotie 16

00380 Helsinki

10. Changes in this Privacy Policy

Arkkeo Oy has the right to make changes to this privacy policy and the related data. Should we make amendments to this privacy policy, we will place the amended policy on our website, with an indication of the amendment date. If the amendments are significant, we may also inform you about this by other means, for example by sending an email. We recommend that you review this privacy policy from time to time to ensure you are aware of any amendments made.